Archive for July, 2011

A Really Green Sign

Folks around the sign business are all a-buzz with the latest green technology keywords: Recycled is a big one, so is LED.  The cost savings and ecological benefits of these techniques are plain to see.   Recently, however, a new truly green sign was unveiled  by the Coca-Cola Company. 

A Truly Green Sign

Measuing 60 feet by 60 feet, the billboard helps rid the environment of pollutants by using recycled materials to cradle thousands of Fukien tea plants which filter the ambient air around the sign.   “This billboard helps alleviate air pollution within its proximate areas as it can absorb a total of 46,800 pounds of carbon dioxide from the atmosphere, on estimate.” says Botanish Anthony Gao.  Each tea plant is capable of removing over 12 pounds of carbon dioxide in a year’s time.  Of course, old Coke bottles were used as recycled planters for each of the 3600 plants.

Fed by drip irrigation, also known as micro-irrigation, the signage system utilizes a highly efficient watering system which also saves in needed fertilizer by allowing the water to slowly trickle down to the roots of the plants. 

Now if only the energy produced by the Fukien tea plants could be used to power some LED lights, and shine the glory of eco-signmaking into the night, we would really be in green heaven.  Until then, read the full story here, or call your friendly CNP Signs & Graphics representative for the next best thing to plant-powered signs.

SD Airport Hires CNP for Directional Signs

San Diego Airport knows how to direct traffic.  It makes sense, therefore, that they should hire CNP Signs & Graphics, experts at directional and wayfinding systems, to produce and install electronic message boards for the terminal loop.  Drivers will have an easy time knowing where to go with these easy-to-read displays which are due to be installed in October.

The San Diego Airport continues to expand and improve their facilities, adding not only modern messaging centers to direct traffic, but also additional terminals and parking opportunities for the users of this, the 27th largest airport in the country.  CNP has been chosen to complete other work for the SD Airport in the past as well as extensive work on directional signage for the Los Angeles International Airport (LAX).

News Alert – Signs Still Work

Turns out signs on buildings are still attracting the attention of potential customers.  With so many sexy online ways to promote your business, the stout monument sign, the tried and true channel letters and the always reliable building signs have gotten scant attention in the past few years. 

But not because those avenues for business promotion are not working, says USA Today in a recent article.  “Besides being pretty cheap,” says writer Rhonda Abrams, “they’re persistent.”  So many ads on TV or the web appear burn brightly on your computer screen for a few moments, and then they are gone.  Facebook posts, writes Abrams, get pushed down within an hour. 

But signs stick around – especially if they are from CNP Signs & Graphics.  Once they are installed, they don’t need to be fiddled with or constantly updated like so many social media tools.  A sign, once designed and installed, often doesn’t need to be modified or adjusted for years.  And if you’ve got long-lasting LED lights, you probably won’t have to change the lights for the rest of the decade.